WHAT AUTHORS CAN EXPECT

The other sections are styled to help you create beautiful, high-converting pages. If you already know exactly what you want, use this section to add text, images, video, audio, etc. and build something completely custom. This is your sandbox — create what you want!

THIS CAREER INVESTMENT WILL ENSURE YOU FINISH THIS COURSE WITH
a publishing plan, detailed project layout, and a cleared path towards how to manage and market your project from computer document to a professionally published book.

Additionally, this course includes a 1-on-1 time Power Hour with our CEO to discuss any questions or strategies you have about your book specifically.


HOW WE BREAK DOWN THE INFORMATION INTO MANAGEABLE, REALISTIC PIECES:

Publishing Opportunities/Industry update:

  • Trade vs. Indie - industry update and how the two are colliding
  • How COVID is impacting both sides of the industry and what that means for indie authors who will be selling and marketing their titles in the coming year


(TSPA plan equivalent: Power Hour = $149) 


Building your publishing team

  • Evaluating who you need & what you need to ask designers, editors, and printers
  • Determining budget & the services you don't need to pay for
  • What your team needs to be aware of & how to organize your publishing timeline
  •  Sales and launch plans that will help inform your team's timelines


(TSPA plan equivalent: Power Hour = $149) 


Creating your project calendar

  • How to arrange your timelines
  • 7 milestones every author needs to input into their project calendar
  • What your team needs to be aware of with your publishing timeline
  • Sales and launch decisions that will help inform your team's timelines


(TSPA plan equivalent: Power Hour = $149) 


Book Printing & Publishing

  • Options available to indie authors: trade printing vs. print-on-demand
  • How authors can increase their profit margins when printing their book
  • How to set up pre-orders & get paid before launching your book
  • Publishing your book on Amazon & how to make additional money from Amazon


(TSPA plan add-on equivalent: Launch Plan = $699)


Author Branding

  • If you were to get on stage, with a mic in hand, what story would you tell?
  • How to talk about your book in a way that feels comfortable for you, your life, and your audiences
  • Co-Host: Personal & Professional Brand Specialist, Anna Mullens


(TSPA plan equivalent: Author Branding = $275)


Distribution Plans: Retailers, Bookstores & Media

  • How to get your book where you want it: Email templates & proven strategies to ensure retailers respond favourably

(TSPA plan add-on equivalent: Bookstore + Media Approach Strategy = $499) 


A Power Hour 

  • Cash in on this whenever you like. 1 hour of one-on-one time with our CEO to flush out any publishing questions or ideas you'd like to discuss!


(TSPA plan equivalent: Power Hour = $149)



Career Investment:

Equivalent Value of TSPA Services: $2966 CAD ($2342 USD*)

The Self Publishing Plan: $799 CAD ($649 USD*) 

*Price may fluctuate depending on the CAD / USD exchange rate. 

Professional Publishing Chapters

  • 1

    Chapter 1: Prologue

    • Allow us to introduce ourselves...

    • The TSPA (Personal) Story

    • Book Marketing: Early Stage

  • 2

    Chapter 2: Industry Information

    • Industry information: Trade Publishing & Indie Publishing

  • 3

    Chapter 3: Building Your Dream Team

    • Building Your Dream Team

  • 4

    Chapter 4: Creating Your Project Plan

    • Your project plan and the key dates you need to work around.

  • 5

    Chapter 5: Production, Printing & Publishing

    • Print & Publishing Options Available

    • Book Marketing: Mid-Stage

    • How to set up pre-orders for your trade printed book

  • 6

    Chapter 6: Author Branding

    • Author Branding with TSPA's Author Brand Specialist, Anna Mullens

  • 7

    Chapter 7: Distribution - Bookstores, Retailers & Media

    • EXERCISE: Discovering your demographic

    • How to approach bookstores, retailers & media

  • 8

    Chapter 8: Epilogue

    • Ongoing Support